As a key division within the firm’s real estate team, AKD's practice is particularly strong in transactional and advisory work involving retail leases, ranging from greenfield leases, to renewing leases to closing sales points. The unit is additionally well positioned to handle lease disputes and other areas of law such as M&A, data protection and tax law. Steven Ongena heads up the team; the trilingual practitioner is frequently sought out by retailers and industrial groups for assistance with real estate transactions. Pol Cools has a strong track record in defending the interests of domestic and international retailers before courts.
Industry focus: Retail in Belgium
AKD
Responsables de la pratique:
Steven Ongena
Autres avocats clés:
Pol Cools
Les références
‘Close working relationship with excellent knowledge of both our industry as well as the legal precedents on similar cases as ours, in combination with a very smart strategic approach.’
‘Steven Ongena takes a very good strategic approach and has an in-depth understanding of what is relevant for the Belgian courts.’
‘Great team to work with. Very knowledgeable lawyers, taking the right approach.’
Principaux clients
Naos
Footkorner
Hilfiger Stores Belgium (PVH group)
Calvin Klein Stores Belgium (PVH group)
Furla
Claire’s Accessories
Dessange International
Stella Bikes
Retif
Principaux dossiers
- Representing a pan-European multi-brand retailer in a long lease transaction for a multiple floor store at the iconic Meir in Antwerp.
- Assisting a retail financial institution with its Belgian market entry as a regulated entity.
- Representing a famous upmarket department store in setting up a Belgian hub for sales to EU consumers.
ALTIUS
The 'apt advisors for a multitude of retail matters’ at ALTIUS are trusted by retailers, manufacturers, and suppliers from the food, footwear and the luxury goods industries for assistance on issues ranging from disputes to brand protection work to strategic alliances. The ‘very knowledgeable‘ Carmen Verdonck co-heads the practice and is well placed to advise domestic and international clients on the establishment and restructuring of distribution networks. Lieven Peeters approaches retail from a real estate perspective and is well versed in issues such as sale-and-leaseback transactions. Alexander Hansebout‘s dispute resolution expertise is relied upon by an array of brands, retailers and suppliers. Mathieu Maniet has specialist knowledge pertaining to distribution law.
Responsables de la pratique:
Carmen Verdonck; Lieven Peeters
Autres avocats clés:
Alexander Hansebout; Mathieu Maniet; Nina Methens
Les références
‘Altius team boasts a wide range of knowledge, making them apt advisors for a multitude of retail matters. This combination of expertise and efficiency makes them a great adviser for players in the retail legal landscape.’
‘Carmen Verdonck is very knowledgeable in multiple areas including franchise work, which is very important to us. Carmen is highly pragmatic and a pleasure to work with.’
‘We found Altius to be very client focused and they were able to advise an international client on the key challenges within the Belgium market in respect of our business. Excellent collaboration within departments to offer a full legal service.’
Principaux clients
G-Star
Bolton Group
Maxeda DIY Group
Beiersdorf
La William
Foot Locker
Amarla
Hilti
Principaux dossiers
- Assisting online retailer Crisp with various legal issues relating to starting its activity in Belgium, including various labour law and commercial law issues related to online sales and distribution activities in the Belgian market.
- Assisting Maxeda DIY Group with the real estate work relating to its BRICO store portfolio, the review and update of the franchise agreements and other commercial contracts.
- Assisting well-known Dutch clothing brand G-Star with several stores in Belgium’s Flemish and Walloon regions, including day-to-day employment and real estate issues in relation to the stores.
Baker McKenzie CVBA/SCRL
Baker McKenzie CVBA/SCRL has amassed considerable experience in retail issues including assisting clients with preparations for upcoming ESG regulation, dealing with supply chain disruptions caused by the Ukraine war, and advising on the impact of VBER in the distribution system space. Practice co-head Geert Bovy has a proven track record in commercial and consumer protection law litigation, while fellow co-head Kurt Haegeman has a panoramic understanding of multi-jurisdictional antitrust matters. Sebastian Tytgat‘s practice extends to drafting and negotiating commercial distribution agreements. Bram Hoorelbeke and Joost Vynckier are further names to note.
Responsables de la pratique:
Geert Bovy; Kurt Haegeman
Autres avocats clés:
Sebastian Tytgat; Bram Hoorelbeke; Joost Vynckier
Liedekerke
Liedekerke wins plaudits for its ability to assist a far-reaching range of brands connected to retail and consumers goods with an array of issues connected to the supply of goods and services to customers. A quartet of partners head up the practice: Olivier Vanden Berghe is a key contact for commercial contracts and litigation; Etienne Kairis‘ mixed contentious and non-contentious practice extends to issues connected to distribution law; Yves Delacroix is an expert in real estate; and Paul Geerebaert is able to bring his employment expertise to bear on retail matters. Vincent Busschaert and Sarah Van Den Brande are further names to note.
Responsables de la pratique:
Olivier Vanden Berghe; Etienne Kairis; Yves Delacroix; Paul Geerebaert
Autres avocats clés:
Sarah van den Brande; Vincent Busschaert
Les références
‘The team acts as a business partner, meaning that it understands the business and focuses on a pragmatic approach, finding easy to implement solutions to sometimes complex questions.’
‘Etienne Kairis knows how to approach difficult negotiations with a balance between precise knowledge of the case and a pragmatic solution-oriented mindset.’
‘Great multidisciplinary real estate team.’
Principaux clients
Colruyt
Decathlon Belgium
Grand Opticiens Belgium
INNO
Kia Motors Belgium
LIDL
Louis Vuitton Services Europe
Pandora
PROVERA
Wereldhave
TESLA
Mercedes-Benz Belgium Luxembourg
Coolblue
Honda Motors Europe Benelux Branch
Principaux dossiers
- Representing major department store operator Inno in a dispute against Mirakl, a French cloud-based e-commerce software company, in relation to the launch of the Inno Marketplace.
- Assisting Grand Opticiens with the transfer of 35 shops of the Grand Optical brand to EssilorLuxottica as well as on various employment law questions ranging from the closure of shops to dismissals.
- Assisting Lidl with all of its matters in the three Belgian regions in which a real estate and/or environment question is involved and advising the retailer on all its expansion plans in Belgium.
Osborne Clarke
Blue-chip online and high street retail clients turn to Osborne Clarke for assistance with a wide range of commercial matters incorporating distribution issues, dispute resolution and regulatory advice. Drafting contracts and negotiating with suppliers are additional areas of strength for the team. Marie Canivet heads up the practice; she has a proven track record of advising companies on their domestic and international franchising networks. Louis Hoffreumon specialises in regulatory matters and frequently advises on market recalls and packaging and labelling compliance issues.
Responsables de la pratique:
Marie Canivet
Autres avocats clés:
Louis Hoffreumon
Principaux clients
Godiva
Brico
Superdry
Delitraiteur
Mamma Roma
Franprix
Diageo
Match
Principaux dossiers
- Assisting Godiva with the move to a webshop in the UK and the EU, on the day-to-day management of its network, drafting, reviewing and negotiating its commercial and lease contracts.
- Assisted Franprix with various matters including advice regarding Belgian law aspects, such as GDPR, precontractual disclosure obligations, labelling, etc.
- Assisting Diageo with employment and HR related matters, inter alia green mobility issues.
Strelia
Strelia has a strong focus on distribution issues with transactional and contentious mandates related to the relationships of retailers with their franchisees a cornerstone of the practice. The team is also active across a number of take-overs in the retail space. Gaetano Jannone heads up the team; the litigation and arbitration specialist is frequently sought out by clients from the fashion, food and beverage industries. Olivier Clevenbergh is an authority on franchisings and is also active on M&A work in the space, while Jean-Pierre Fierens has in-depth knowledge of distribution law.
Responsables de la pratique:
Gaetano Jannone
Autres avocats clés:
Olivier Clevenbergh; Jean-Pierre Fierens
Les références
‘Even though Strelia is a larger office, they manage to keep a practical and down to earth approach.’
‘The team takes a simple approach and provides logical solutions.’
Principaux clients
Accor Hotels
Burger Brands Belgium (Burger King and Quick restaurants)
Cinemas Pathé
Carrefour
Cono Kaasmakers
Disaronno
Exki
Explore-Share
Immoweb
Lotronic
Herta
Lunch Garden
Makro Metro
O’Tacos
PCS Innotec
Rexel
Sobeltop
Principaux dossiers
- Advising Carrefour Belgium on all matters pertaining to its franchise network.
- Represented Illva Saronno in litigation against Pernod Ricard.
- Advised Makro-Metro on the framework of the insolvency proceedings affecting the group.
Bird & Bird
The three core pillars of Bird & Bird‘s retail offering span food and beverage issues, fashion and luxury goods work, and hotel and leisure mandates. The team advises on a wide range of issues with consumer law, IP mandates and competition issues standing out as notable areas of activity. Jean-Christophe Troussel oversees matters and excels in contentious and transactional intellectual property and technology-related mandates. Benoit Van Asbroeck is known for representing retail clients before the European Court of Justice.
Responsables de la pratique:
Jean-Christophe Troussel
Autres avocats clés:
Benoit Van Asbroeck
Les références
‘They are fast and flexible and have an excellent working pan-European network. As a multinational company with a footprint across Europe, we often need advice in several European jurisdictions. Bird & Bird’s one-stop-shop mechanism works really well and quickly. They also have a pragmatic approach.’
Principaux clients
SodaStream/SodaPressCO
Eckes-Granini
Anheuser-Busch InBev
Le Pain Quotidien
Booking.com group (including e.g. Priceline.com, Agoda)
Arçelik
Colgate-Palmolive
Burberry
Ralph Lauren
Inditex
Kontoor Brands EMEA
LeeWrangler Belgium Services BVBA
Principaux dossiers
- Advising a number of high-profile clients in the clothing/fashion sector, including Burberry, Ralph Lauren, Inditex and LeeWrangler, on questions related to distribution, antitrust investigations and general competition advice.
- Assisting Eckes-Granini in connection with a range of food law related matters, including national legislation on fruit juices and related products as well as questions related to novel food ingredients.
- Protecting the trade mark portfolios of iconic brands for beverage manufacturer AB InBev and Belgian eatery Le Pain Quotidien.
CMS
DIY stores, luxury goods retailers and supermarkets are among the clients which CMS has amassed notable expertise. The unit’s far-reaching offering ranges from handling commercial leases, to acting in contentious IP work, to advising on labour law matters and the regulation of price reduction announcements. Renaud Dupont co-leads the team and is well versed in mandates concerning distribution agreements. Fellow co-head Tom Heremans is a copyright and trade mark expert and is singled out for his knowledge of marketing laws and regulations. Loïc de Hults, praised for his ‘clear and business-oriented advice’, has a focus on distribution law.
Responsables de la pratique:
Renaud Dupont; Tom Heremans
Autres avocats clés:
Loïc de Hults
Les références
‘We find it very important to handle files and procedures efficiently and pragmatically, and CMS takes this concern to heart. We are very satisfied with our cooperation with the firm.’
‘Excellent practice. Good knowledge and skills.’
‘Team composed of very competent people.’
Principaux clients
Primark
Amazon
Mestdagh
eBay
AVEVE
Delvaux
Hermès
Calzedonia
Deliveroo
Colruyt
Medi-Market
Cophana
Horeca Totaal
Principaux dossiers
- Providing regular advice to Primark in relation to its advertising campaigns focusing on sustainability, with issues connected to a global colleague communication and collaboration platform initiative and on commercial contracts.
- Representing Amazon in trade mark infringement proceedings against Louboutin.
- Represented the Belgian retailer Mestdagh in a dispute against Carrefour Belgium concerning the right to operate its network of supermarkets under the trade mark “Carrefour Market”.
DLA Piper
From employment and IP issues to real estate and restructuring work, DLA Piper is equipped to assist major retailers, landlords and investors with advisory and contentious work across the retail spectrum. Leadership of the team, which is praised for its ‘good insights into the needs and strategy of a company’, is split between soft IP expert Alexis Fierens and Charlotte Sas, who is well versed in retail restructurings. Ilse Van de Mierop is regularly called upon to assist retail clients in financial distress, while Eddy Lievens is able to leverage his employment expertise to advise major brands and retailers on a range of domestic and cross-border employment issues.
Responsables de la pratique:
Alexis Fierens; Charlotte Sas
Autres avocats clés:
Eddy Lievens; Joris De Vos; Ilse Van de Mierop; Jean-Louis Kerrels; Heidi Waem
Les références
‘Very good insights in the needs and strategy of a company, the market it operates in and its risk acceptance level.’
‘Alexis Fierens, Jean-Louis Kerrels and Heidi Waem are very responsive. Their advice is to the point and very pragmatic. They respect the client’s needs and do not hide behind lengthy theoretical advice.’
Principaux clients
Rituals
Candy Hoover Group
Fred
JD Sports Fashion
Nichols
Exterioo
Juntoo
Van Kelegom Group
Pierre Degand SA
Dior
Dentsu
Duracell
Ontex
BD myShopi
Burberry
Casa International NV
Clarks Shoes
Daniel Wellington
Dr Martens Airwair
Easykit
IKKS
Karen Millen
Levi Strauss
Louise Vuitton Services Europe
New Balance
Q8 (Kuwait Petroleum (Belgium))
Realo (Belgium) NV
Spotify
Supergroup (including Superdry brand)
Principaux dossiers
- Advised Dutch cosmetics company Rituals regarding the new provisions on price reduction following its intention to grant price advantages to consumers by applying joint purchase and discount campaigns.
- Advised JD Sports on wide-ranging matters, including on whether it should make its products accessible to Belgian customers via a Belgian website or via another website with adapted terms and conditions.
- Assisted Candy Hoover Group with a review of its warranty statements under Belgian law and the identification of unlawful clauses or other pitfalls.
KPMG Law in Belgium
Described as a ‘sparring partner’ for retail companies, KPMG Law in Belgium‘s retail offering incorporates expertise in real estate, commercial and employment law; IP and M&A work are further areas of activity for the unit. Kortrijk-based Jim Bauwens heads up the team and frequently leverages his real estate experience to handle issues such as leasings and real estate litigation in the retail space. Gerald Van Walle has experience of assisting with real estate retail projects across all three Belgian regions, while drafting and negotiating share purchase agreements is one of Thomas De Clerck‘s strengths.
Responsables de la pratique:
Jim Bauwens
Autres avocats clés:
Gerald Van Walle; Thomas De Clerck; Frank Cleeren; Arthur Lahousse; Anneleen Vanderbauwhede; Tim Fransen
Les références
‘Sparring partner that thinks with the company and gives honest feedback. In legal cases, they provide a good overview of potential issues and communicate them well in order to find a proper solution.’
‘The whole team is great to work with. They are very professional and provide clear and honest feedback. They also think with the client for the most efficient solution.’
Principaux clients
J. Choo (Belgium) SRL
Retail Concepts SA
Fast Retailing Group
Popken Verwaltungs GMBH & co GCV
Group Deichmann
Maxi Zoo Belgium SRL
Decathlon Belgium SA
Exterioo
X²O
Juntoo
Sociedad Textil Lonia SA
Bimba & Lola Belgium SRL
GSPORT Anderlecht SRL, CHARLESPORTS SCRL and MONSPORTS SRL
Five Guys Belgium SRL
Bose SA
Battlekart Belgium SRL / Battlekart Europe SA
Vastned Belgium SA
Quest For Property SA and affiliated group companies
Flamant Design SA
Delbar Tournai SRL and Carosserie Delbar SRL
Ertzberg SCRL
D&B Management SRL
ÏDKIDS
AS Adventure France
Campari
Lovisa Belgium SRL
Urban Outfitters Belgium SRL
Sabai Sabai SA
PXP Anderlecht and PXP Rocourt
Flanders Investment Company SA
Compagnie des Nations SRL
Iittala SRL
Immo-Lux SA and associated companies
Principaux dossiers
- Assisted FICO with its acquisition of 100% of the shares of MARI O.G. Holding SRL, the partial owner of a land-mark commercial building located at 2000 Antwerp (leased to a major retailer).
- Assisting Lovisa Belgium SRL with its expansion and continuation of activities in Belgium under the new enseigne “Lovisa”, by advising on the negotiations of new commercial lease agreements.
- Assisting X²O West retail group with the expansion of activities in Belgium.