Maintaining a unique position in the market, Brigard Castro operates as a boutique IP firm, while also being closely aligned with major full-service firm Brigard Urrutia, which provides clients with comprehensive coverage of IP law and complementary issues, including advisory, corporate support and litigation. Managing partner Juan Pablo Cadena is widely acknowledged as a market leader for IP law, where he stands out for his broad expertise that spans copyrights, patents, trade marks, regulatory work and dispute resolution, among other areas. Cadena recently represented Target Brands in trade mark opposition proceedings filed by Marcentur. Martín Torres fronts the trade mark prosecution practice and specialises in advising domestic and multinational clients in trade mark portfolio management and litigation. In a notable mandate, Torres is advising Google on its trade mark applications for the Google Wallet in Classes 9, 36, and 42, which were denied at first instance due to a conflict with Apple’s previous wallet mark. The department additionally benefits from a strong second line of non-partners, including director Catalina Gómez, who leads the trade marks and oppositions team; senior associate Laura Angel Jaramillo, who has a focus on IP litigation and strategic advisory work; and junior associate Valerie Villar, whose practice spans IP, personal data and commercial law.
Intellectual property in Colombia
Brigard Castro
Responsables de la pratique:
Juan Pablo Cadena; Martín Torres
Les références
‘The team stands out for its use of technology, collaboration, relationship with people, and immediacy.’
‘Martín Torres, Catalina Gómez, Juan Pablo Cadena and Valerie Villar are all distinguished by their management of issues in a practical way.’
Principaux clients
Nissan Jidosha Kabushiki Kaisha
Target Brands
Sazerac Brands
Dyson Technology
Vetnil Indústria E Comércio De Produtos Veterinários
Industria De Diseño Textil (Inditex)
Publicaciones Semana
The Polo/Lauren Company
Manuelita
Colgate-Palmolive Company
The Coca-Cola Company
International Olympic Committee
Gonzalo García Barcha Y Rodrigo García Barcha
Amazon
Millicom International Cellular
Nike International
Belcorp
Philip Morris International
We Work Company
Visa
Roble International Corporation
Principaux dossiers
- Represented Target Brands in trade mark opposition proceedings filed by Marcentur.
- Represented Sazerac Brands in trade mark opposition proceedings filed by The Tequila Regulatory Council.
- Represented Colgate-Palmolive Company on filing an opposition against the trade mark application for “PROBEX” in Class 5, which it argues is confusingly similar to its “PROTEX” mark.
Cavelier
According to some, Cavelier possesses ‘one of the best and most complete IP teams in LatAm’. The IP-focused firm has maintained its position at the forefront of IP law in Colombia since its foundation over 70 years ago and its ongoing success is evidenced by its continuing growth, with the team adding nine new clients to its roster during 2023/24. Names to note include senior partner Jorge Chávarro, who is a seasoned IP veteran with a pioneering track record in the geographical indications sphere. Andrés Rincón heads the patents and life sciences department and contributes broad multidisciplinary experience in drafting, prosecution. litigation and freedom to operate (FTO) matters; he recently represented Excelec International in a landmark patent infringement case before the Andean Court of Justice discussing the doctrine of equivalents. Eduardo Varela leads the trade marks, copyright and entertainment group and successfully represented luxury shoe brand, Christian Louboutin, in achieving protection in Colombia of the “red-soled shoe” trade mark. A strong band of associates includes senior Johanna Raffo, who co-ordinates the trade mark practice; senior Eliana Portilla, who specialises in IP-related administrative and judicial proceedings; and semi-senior Melissa Soto, who has a focus on copyright, trade marks and domain names. Former director of regulatory affairs, Lina Caamaño, left to go freelance in October 2023.
Responsables de la pratique:
Eduardo Varela; Andrés Rincón; Jorge Chávarro
Les références
‘Its technical capacity and ease of contact make Cavelier a valuable ally in resolving issues. Its accessibility and service are remarkable. The team is always open to addressing any concerns, with the service and firm structure facilitating fluid and timely communication.’
‘The firm’s professionals are proven experts in their fields of work and have the skills and experience to address — clearly and early — the legal problems that are brought to their attention. Eduardo Varela and Johanna Raffo are two members of the IP team who add notable value to its overall performance.’
‘Cavelier Abogados in Colombia has consolidated an exceptional practice in IP, led by its partners Jorge Chávarro and Eduardo Varela. What makes this practice unique is the combination of strong leadership and the ability to adapt to the specific needs of each client and the complexities of each case.’
Principaux clients
Saint Gobain Group
Sanofi Aventis Group
Peking University
Takeda Vaccines
Glasst Innovation
Astellas Pharma
H. Lundbeck
Celsa
Excellec International
Escobar MD
Massachusetts Institute of Technology
Amazon Studios
The H. D. Lee Company
Nintendo
Federación Nacional de Cafeteros de Colombia
Tower Records
Atlético Nacional
Adidas
The Scotch Whisky Association
Johnson Controls
Hermès International
Institut National de l’Origine et de la Qualité (INAO)
Comité Interprofessionnel du Vin de Champagne (CIVC)
Institut Straumann
Beam Suntory
Clarivate Analytics (France)
Ingenio del Cauca
Sucroal
JJGC Indústria e Comercio de Materiais Dentários – Neodent
Manohay Colombia
Spineway
Thermo Fisher Scientific Colombia
Asociación Colombiana de Empresas de Medicina (ACEMI)
Principaux dossiers
- Represented Excelec International in a landmark case before the Andean Court of Justice discussing the doctrine of equivalents.
- Successfully represented luxury shoe brand, Christian Louboutin, in achieving protection in Colombia of the “red-soled shoe” trade mark.
- Successfully represented BASF before the Council of State in obtaining recognition that the Colombian Patent Office irregularly rejected a divisional application.
Lloreda Camacho & Co.
Intellectual property is a key pillar of Lloreda Camacho & Co.’s firm-wide offering, with the practice widely recognised as a leader across the full spectrum of advisory and contentious trade mark, copyright and patent work. In particular, it is admired by many for its premier life sciences department, where it specialises in representing major multinational corporations, including F Hoffman-la Roche and Gilead Sciences, in patent portfolio management. High-profile expert Alicia Lloreda spearheads the IP group, where she specialises in advising on a comprehensive scope of trade mark, copyright, patent, unfair competition and dispute resolution-related matters. During 2023/24, Lloreda successfully represented several clients before the Trademark Office in filing, and defending, opposition proceedings. The deep bench additionally benefits from the senior experience of Ana Maria Castro, who heads the patents and life sciences unit and advises on patent portfolio management — with a focus on multinational technology companies — as well as patent litigation cases; and Natalia Franco Onofre, who has an emphasis on trade mark work. At junior level, intermediate associate Gabriela Rubiano provides dedicated IP support. Former director María José Lamus left the firm to become an independent consultant in October 2023.
Responsables de la pratique:
Alicia Lloredea; Ana María Castro; Natalia Franco Onofre
Principaux clients
PepsiCo
Amazon Technologies
NBCUniversal
F Hoffman-la Roche
Gilead Sciences
Kite Pharma
Meta Platforms
Uber Technologies
Zoom Video Communications
Edgewell
Arcus Biosciences
Levapan
Plexium
Netflix Studios
Penagos Hermanos
Incyte Corporation
EpiTherapeutics
The Scripps Research Institute
Cell Design Labs
Oxford University Innovation
MiroBio
XinThera
WuXi Biologics Ireland
Abmuno Therapeutics
JN Biosciences
Dragonfly Therapeutics
Neurocrine Biosciences
Lineage Logistics
Principaux dossiers
- Represented several clients before the Trademark Office, where it obtained favourable decisions in overcoming oppositions filed by third parties and also in filing trade mark oppositions.
- Represented Gilead Sciences, and its affiliates, in more than 1350 patent applications in Central America, the Caribbean and Latin America.
- Advised Incyte Corp on its complete patent portfolio in Colombia, Ecuador, Costa Rica, Dominican Republic, Panama and Guatemala (more than 180 patent applications).
OlarteMoure
An IP monolith in Colombia and the wider region, OlarteMoure ‘always seeks effective solutions for problems’, with clients especially lauding its expertise in in pharmaceutical-related work ‘where it is among the best in LatAm’. Possessing one of the most sizeable teams in the market, spread between five offices across Colombia and a platform in Japan, the deep bench draws on 11 specialist partners and fields standalone offerings in patents, trade marks, copyright and entertainment, litigation, and anticounterfeiting, among other areas. Key contacts include co-founding partner Carlos Olarte, who is a go-to specialist for patent matters; Juan Moure, who heads the trade mark section; Alexander Agudelo, who leads the patent department and recently paired up with Olarte to represent Ericsson in landmark standard essential patent (SEP) infringement litigation against Apple; and Juan Felipe Acosta, who fronts the litigation and ADR unit. The team also saw a clutch of senior-level promotions in October 2023: trade mark director María Alejandra Pava, patent director Mónica Guevara and Cali office head Isabella Herrera were all elevated to the partnership. A deep pool of non-partners includes director Liliana Galindo Díaz, who heads the patent litigation practice, and Valeria Jaramillo, who serves as the director of the innovation, protection and technology-transfer team.
Responsables de la pratique:
Carlos Olarte; Juan Moure; Alexander Agudelo; Carlos Parra; Juan Felipe Acosta; Monica Guevara; María Alejandra Pava; Valeria Jaramillo; Liliana Galindo Díaz
Les références
‘Whenever we have a question or require a specific procedure in Colombia, OlarteMoure is definitely one of the best options to satisfy our needs. It always seeks effective solutions for problems and concerns that arise; especially in pharma patents and pharma patent litigation where it is among the best in LatAm.’
‘The members of OlarteMoure remain aligned with the business vision of their firm: they remain up-to-date and work with the objective of providing clients with optimal and quality service. We have worked with Carlos Olarte, who is a specialised patent lawyer.’
‘The firm provides reliable advice on prosecution and fields experienced attorneys. It provides valuable strategic advice on prosecution matters. The firm has connections to other law firms in Latin America, so that you can use it as a one-stop shop if desired.’
Principaux clients
Ericsson
Immatics Biotechnologies
Bristol-Myers Squibb
Merck & Co
Pfizer
Novartis
Bayer Intellectual Property
Glaxosmithkline
Nutresa Group
Argos Group
Yara Group
Familia Group
Essity Hygiene and Health Aktiebolag
Comestibles Aldor
Auteco Group
Adidas Colombia
Hewlett-Packard (HP)
Shimano
Dynamo Producciones
Jaguar Bite
AG Studios
Velvack Panacea
TelevisaUnivision
Principaux dossiers
- Represented Ericsson in landmark standard essential patent (SEP) infringement litigation against Apple.
- Prosecuted portfolios of patent applications in Latin America for Immatics Biotechnologies, Novartis, Merck, Pfizer, GlaxoSmithKline, Bristol-Myers Squibb and Bayer Intellectual Property.
- Advised Nutresa Group and Argos Group on trade mark and patent portfolio management, among other matters.
Baker McKenzie S.A.S.
Lawyers in the IP practice at Baker McKenzie S.A.S. are ‘always willing to find solutions and alternatives to the complex problems that in-house lawyers face’. The group covers all facets of contentious and non-contentious IP law, with particularly prominent offerings in IP enforcement, and domestic and cross-border trade mark portfolio management. Department head Juan Pablo Concha Delgado brings to bear extensive expertise in IP enforcement and IP portfolio management; he recently advised McDonald’s on trade mark infringement matters. Yuliana Salamanca was promoted to partner in July 2023 and has a focus on trade mark and copyright law, including AI and digital media-related issues; she recently advised Asocolflores on registering its trade mark, “FLOWERS OF COLOMBIA”, in the United States. The team also includes newly promoted (July 2023) criminal law litigator Bibiana Cala, who is noted for the development of anti-counterfeiting strategies; and senior associate Julián David Ruiz Rondan, who leads the copyright team and currently serves as president of the Colombian Copyright Center (CECOLDA).
Responsables de la pratique:
Juan Pablo Concha; Yuliana Salamanca; Bibiana Cala
Les références
‘Yuliana Salamanca is rigorous, dynamic, agile and proactive in the face of every challenge that the client poses. She is excellent.’
‘Yuliana Salamanca knows how to combine her knowledge of new technologies with her expertise in IP and her business vision, which is very valuable for any legal team, and exceptional among lawyers.’
‘Baker’s lawyers are always willing to find solutions and alternatives to the complex problems that in-house lawyers face. Their specialised knowledge and relationship skills make them exceptional.’
Principaux clients
3M
Panda Bear Restaurant Group
Diageo Mexico Comercializadora
PepsiCo
Chanel
JGB
Caracol Primera Cadena Radial
Ascot Racecourse
Diageo Colombia
Warner Bros Entertainment
DirecTV
Unilever Colombia
Pernod Ricard
Too Faced
Sony
Haleon
Beyond Meat
Samasa
The Coffee Hub
Treinta
Grupo Bancolombia
Bacardi
Hunty
Procolombia
Caterpillar
Brown-Forman Corporation
Cámara de Comercio de Bogotá
Bausch Health Ireland
Spin Master Toys
Ecolab USA
Banco de la República
BBVA Colombia
Principaux dossiers
- Advised Eco Eolic Top System on patent matters concerning an innovative ecological system that harnesses kinetic energy from moving vehicles.
- Advised McDonald’s on trade mark infringement matters.
- Advised Asocolflores on registering its trade mark “FLOWERS OF COLOMBIA” in the United States.
Castellanos & Co
A ‘very reliable’ IP boutique, Castellanos & Co scores highly for its ‘clarity and assertiveness in responses’. Founded in 1960, the long-established firm enjoys strong relationships with domestic and multinational clients, as well as international law firms, and has recently undertaken matters for Alpen Pharma, American Airlines and Interra Energy. Among its practice sweet spots, the group is primarily recognised for its focus on patent and trade mark prosecution — where it is well versed in search and opinion work and administrative litigation — and can draw on the support of four patent engineers. Managing partner Ximena Castellanos heads the trade mark prosecution team and provides ‘prompt and efficient attention’; she successfully represented Corporación Habanos in protecting the “HABANOS” mark in opposition proceedings. Margarita Castellanos leads the patent and legal departments and is noted for her expertise in Colombian patent prosecution law; she also has a strong record in administrative litigation concerning trade marks and other distinctive signs.
Responsables de la pratique:
Ximena Castellanos; Margarita Castellanos
Les références
‘The team’s responses are quick and accurate. Lawyers are very professional in their work. We view it as a very reliable firm in Colombia.’
‘Margarita and Ximena Castellanos are very good lawyers and people. We are very happy to work with them.’
‘We have had a very satisfactory experience working with this law firm. We worked with Ximena Castellanos, who provided prompt and efficient attention to our matters in Colombia.’
Principaux dossiers
- Represented Steeper Energy in obtaining a patent relating to an innovative process harnessing new technologies to produce renewable oils from biomass.
- Represented Hyundai in the successful prosecution of its “KONA” mark, despite difficulties relating to recognition of coexistence agreements.
- Successfully represented Corporación Habanos in protecting the “HABANOS” mark in opposition proceedings.
Dentons Cardenas & Cardenas
Dentons Cardenas & Cardenas’ IP practice is distinguished by its strong local client base and also by its ability to plug into the wider firm’s global IP platform, which makes it an attractive option for foreign clients looking for local — and regional — advice as well as Colombian companies looking to expand abroad. The team’s diverse skill set spans the full scope of IP law, with a focus on trade marks, copyrights and litigation. Leading light Luz Helena Adarve stands out for her ‘unmatched experience’; she advises Colombina on the management of its global trade mark portfolio. Juanita Acosta is also highly regarded for her broad knowledge in the trade mark, technology, privacy, consumer protection and advertising spheres; she has recently undertaken work for Avianca and Microsoft, among others. In September 2023, the department was boosted at top level by the hire of life sciences and IP partner Mónica Bonnett, who joined from Posse Herrera Ruiz. Also noted are senior associates Ana María Ruiz, who brings over 25 years’ of experience, and Rocío Ruíz, who specialises in IP and technology.
Responsables de la pratique:
Luz Helena Adarve; Juanita Acosta; Mónica Bonnett
Les références
‘I would like to highlight the active participation of partners in this team. Also, it is very favourable that the Colombian office is a true focal point for consultations with other jurisdictions, both in advice and in contractual and billing aspects.’
‘Luz Helena Adarve has unmatched experience and legal criteria, given her career and positioning in the area. Juanita Acosta is not only highly outstanding in IP and technology, but she has an outstanding focus on customer service.’
‘The team knows the industry, its trends and its clients very well, which makes its services very personalised. Its lawyers’ attitude and disposition are an exceptional point of this team.’
Principaux clients
Ecopetrol
American Eagle Outfitters
Promotora De Cafe Colombia – Procafecol
Carvajal Educación
Best Planet Science
ILF International Corp
Colombina
Bavaria & Cía
Microsoft Colombia
Anheuser Bush
Nextleaf Solutions
Cine Colombia
Aerovías del Continente Americano – Avianca
Basf
Guess?
TUL
Riopaila Castilla
Kellogg Company
Loschelder Rechtsanwälte Partnerschaftsgesellschaft MBB
Principaux dossiers
- Advised Colombina on the management of its global trade mark portfolio.
Gómez-Pinzón Abogados (GPA)
Gómez-Pinzón Abogados (GPA)’s IP practice ‘always looks for ways to contribute to the achievement of the client’s objectives’, according to satisfied clients. With a focus on the financial services, life sciences, TMT, education, and food-and-beverage sectors, the group handles an array of patent and trade mark prosecution, IP portfolio management matters, copyright-related issues and IP litigation. Department co-head Juanita Pérez is a ‘great leader’ with a focus on the international management and administration of IP portfolios; she recently represented Grupo Éxito in obtaining a trade mark for its “SURTIMAX” brand. Fellow co-head Mauricio Jaramillo additionally leads the competition practice; he recently advised TIS Productions Colombia and Walt Disney on IP matters. The team further benefits from a sizable band of senior associates, including Catalina Arango, who supports on advisory and litigation work; Valentina Manrique Gómez, whose practice spans IP, competition and consumer protection; and Juan Pablo Chaparro Torres, who sits in both the competition and IP teams.
Responsables de la pratique:
Mauricio Jaramillo; Juanita Pérez
Les références
‘Juanita Pérez is a great professional. Colombia has very good lawyers so it is always difficult to hire a particular firm. GP’s professionals always solve, and help to better understand, the day-to-day issues related to the legislation.’
‘Juanita Pérez is a great leader who helps us when we face complex issues in Colombia.’
‘Gomez Pinzon has an extraordinary team and demonstrates exceptional leadership. It is a pleasure to work with its lawyers, as they are a very friendly team, very agile in their responses, and they all participate equally.’
Principaux clients
Almacenes Éxito
Haleon
Holcim
Super Wow
Messer Industries USA
Geobrugg
Zimmer Biomet
Chery Automobile
South East (Fujian) Motor Co
Azami Global
Ecopetrol
TIS (Paramount)
Alicorp
AB InBev (Bavaria)
Sandoz
Bayport
Scotiabank Colpatria
PriceSmart
Helm
Le Cabrera
General Motors (Colmotores)
Mazda de Colombia
Fendi
Colombiana de Comercio
Prosalon
Servientrega
Phibro
Primax Colombia.
Allianz Seguros /Allianz SE
Bancar Tecnología
E&M
Experian Colombia
Jafer Entreprises R&D
Banco de la Republica
Mayaguez
Valorem
Decathlon
Procafecol
RWS
Frasur
Principaux dossiers
- Advised TIS Productions Colombia, operating under the Paramount Global Group, on all IP-related aspects of the production of TV shows.
- Advised KL-Kepong Oleomas (KLKOM) in an annulment action against the Colombian Patent Office to overturn the denial of a patent application.
- Successfully represented Mexico-based pharmaceutical company Sanfer Farma in defending its “GARAMICINA” trade mark against a cancellation action in Colombia.
ClarkeModet Colombia
An ‘innovative firm for intellectual property issues’, ClarkeModet Colombia stands out for its record across Latin America, where it fields teams across 11 countries — it also has platforms in Spain and Portugal. The group is a strong performer in patent prosecutions, with statistics from the Colombia Patent Office marking it as one of the most prolific patent agents in the country, with 346 patent applicants published in 2023. That being said, the group’s filing experience extends to trade mark, copyright, domains and designs, while it also handles IP portfolio management and litigation. The department is co-led by country manager Silvia Patiño; director Juliana Gonzalez, who advises on patents, utility models, industrial designs and plant varieties; and director of the trade marks practice, Miguel Rujana.
Responsables de la pratique:
Silvia Patiño; Juliana Gonzalez; Miguel Rujana
Les références
‘ClarkeModet Colombia is an innovative firm for intellectual property issues. The team is always looking at how to present a solution to its clients in an agile, holistic and timely manner, thinking about the goals of its clients and the day-to-day operation of the business.’
‘Miguel Rujana understands the dynamics of companies and does not focus solely on the legal aspects, which allows him to have a broader vision when proposing solutions.’
‘The team provides very close attention; you have advice at your fingertips that is very reliable. Lawyers care about making themselves understood and accompanying the client in decision making.’
Principaux clients
Compañía Nacional de Levaduras, Levapan
MCM Company
Philippi Prietocarrizosa Ferrero DU & Uría
Philippi Prietocarrizosa Ferrero DU & Uría’s IP team strikes the right note with sources for its ‘technical level and ability to stay close to the client’. A popular choice for cross-border matters due to its ability to lean on the international network of associate firm Uría Menéndez, as well as its own offices in Chile and Peru, the team handles a mix of IP portfolio management, enforcement and litigation work. The department is co-led by Mauricio Patiño, whose practice spans competition, IP, dispute resolution and TMT-related matters; up-and-coming IP and life sciences specialist Gerardo Flórez; and director Camilo Suárez, who ‘provides close and high-level support’.
Responsables de la pratique:
Mauricio Patiño; Gerardo Flórez
Les références
‘A young team led by Gerardo Flórez, who handles an array of matters from registration to litigation. Its way of working, of creating systems for a company, is to give the client tools, so that it can make decisions easily. It is simply spectacular. If you need an office in Colombia, this is your option without a doubt.’
‘Lawyers are truly innovative, creative, and willing to assume that they are part of the same company as the client. I am calmer since we started working with this team because I am totally convinced that it will do its best to protect the company.’
‘Gerardo Flórez is the person who solves my problems and I know that he co-ordinates all of the work. Gerardo is my first choice always in Colombia.’
Principaux clients
Kilpatrick Townsend & Stockton LLP / Delta Airlines and Meta Platforms
América Móvil
Mercado Libre
Wilson Sonsini Goodrich & Rosatti Professional Corp / Spotify
Despegar Colombia
Ferrari
Warner Bros Discovery
Arochi Lindner – Grupo Televisa
Societé Des Produits Nestlé
RCN Televisión
Principaux dossiers
- Advised Delta Airlines on a trade mark conflict relating to trade marks registered or applied for by Marriott Worldwide Corporation in two jurisdictions (Colombia and Peru) in the context of a worldwide case.
- Advised Travel Reservations and its subsidiary, Despegar Colombia, on a domain name arbitration before the World Intellectual Property Organization.
- Advised RCN Televisión on a worldwide trade mark registration programme for TV and movie production, broadcasting and streaming services in 169 countries.
Posse Herrera Ruiz
Posse Herrera Ruiz impresses clients with its ability to ‘constantly propose options and ideas to develop a real strategy for protecting the client’s IP’. The team’s experience spans the full range of IP protection, enforcement, management and monetisation, with its recent work encompassing trade marks, patents and copyright-related matters, among others. High-profile sector specialist Helena Camargo handles a comprehensive spread of IP-related issues, with particular expertise in the management of international trade mark and patent portfolios. The group also includes IP and entertainment-focused senior associate Juan Sebastián González, who ‘provides excellent service in IP matters’. Former senior associates Annabelle Angarita and Mónica Bonnett left the firm in April and September 2023, respectively.
Responsables de la pratique:
Helena Camargo
Les références
‘Posse Herrera & Ruiz’s intellectual property practice is exceptional. We have worked with other firms that provide similar services, but it is with this practice, its partners and associates, that we feel most confident and best served.’
‘We work with Helena Camargo and Juan Sebastián González. These lawyers differ from their competitors in that they are not limited to providing intellectual property processing services, but constantly propose options and ideas to develop a real strategy for protecting the client’s IP.’
‘It is a very practical team that provides comprehensive legal solutions taking into account the needs of the business. Its availability, speed and depth in addressing issues are unique.’
Principaux clients
Bentley Systems Incorporated
Yumk International Trade Group
Cencosud
Mezclas Biomix
Napa Valley Vintners / Dickenson Peatman & Fogarty
Lami Packaging / Mertz Perú
Jabonería Wilson
Fit Foods
Solla
Barack Ferrazzano Kirschbaum & Nagelberg LLP/ Lincoln Global
Prebel
Principaux dossiers
- Advised Bentley Systems Incorporated on the enforcement of its copyrights, including sending cease and desist notices to infringers.
- Advised Yumk International Trade Group on an infringement case.
- Successfully represented Cencosud in a nullity action against a refusal decision concerning the trade mark “PARIS CENCOSUD”.
BBGS Abogados
BBGS Abogados’ IP group has a focus on the media and entertainment industry, which is reflected in its prominent copyright and trade mark offerings. The growing department is co-led by Felipe Rubio, who ‘excels in copyright issues’ — and also maintains a thriving trade mark practice; Myriam Montenegro, who provides comprehensive coverage of the audiovisual sphere, where she represents major domestic and multinational production clients; and Claudia Lozano, who joined from her own firm in March 2024. The team also includes dispute resolution head Lorenzo Pizarro, who was promoted to partner in March 2024, and senior associate Ludy Muñoz.
Responsables de la pratique:
Felipe Rubio; Claudia Lozano; Myriam Montenegro
Les références
‘Great knowledge and experience in intellectual property. One of the team’s best qualities is its understanding of the clients’ business. Felipe Rubio excels in copyright issues, and Myriam Montenegro stands out for her comprehensive advice to audiovisual productions.’
‘The team, starting with the leading partner, is top-level, with extensive recognition and experience that allows the client to make decisions on complex issues.’
‘Felipe Rubio has extensive experience and knowledge in the field, and he is an excellent person with whom you can talk and benefit from everything he knows.’
Principaux clients
Caracol Televisión
Dago Garcia Producciones
Olga De Amaral & Jim Amaral
Ambientes Y Accesorios – Carmiña Villegas
Universidad De Los Andes
Dirtykitchen
Roche Bobois International
Orange Brand Services
Fundación Sanar Niños Con Cáncer
Legis Editores
Fundación Gimnasio Moderno
Fundación Para La Reconciliación
Teleset
Sony Pictures Television International
Teleset México
Plural Comunicaciones
Mass Digital
KTR
Samsung Electronics Colombia
Mullen Lowe SSP3
Casa Editorial El Tiempo
Factura 1
Principaux dossiers
- Conducted a comprehensive review of intellectual property clearances for numerous audiovisual productions.
- Successfully defended Caracol Televisión in a case brought by Andrés Burgos Bohórquez alleging that the channel had violated copyright law.
- Advised artists Jim Amaral and Olga de Amaral on trade mark-related matters.
CMS Rodríguez-Azuero
The internationally-oriented practice at CMS Rodríguez-Azuero sets out its stall as being a key partner to local and multinational clients looking for cross-border IP protection, due to its ability to leverage the wider CMS network. The team also stands out for its comprehensive coverage of IP law, with significant skill sets in trade marks, patents, plant breeder’s rights, copyright and corporate support work. The team is led jointly by Karl Mutter, who also fronts the life sciences and health practice; and Felipe Andrade, who additionally co-heads the dispute resolution group. Associate director Lola Kandelaft provides support.
Responsables de la pratique:
Karl Mutter; Felipe Andrade
Principaux clients
Celeri
Bodytech
Óptica Alemana
Vesalius Pharma
Canels
Deutsche Gesellschaft für Internationale Zusammenarbeit – GIZ
Gliskko Miguel Angel Matamoros
Alianza Team
ITV Studios Netherlands Content
Cámara Colombiana De Comercio Electrónico
Dr Reddy’s
VedderPrice PC
Cerámicas The Pottery
Solotica
TBVSC
Rosen Tantau
Interplant
Plantador Colombia
Deliflor
David Austin Roses
Elite Flower
Oura Health Oy
Aportes en Línea
Oleoflores
Todaco
Tuio
August Stork
Laboratorios OSA
Politécnico Grancolombiano
Publicis
Prex
Minex Compañia Internacional
Latimpacto
Tintinimaginatio
Principaux dossiers
- Advised Dr Reddy’s Laboratories on the patent protection status of various molecules in Colombia.
- Advised The Elite Flower Group on intellectual property rights protection, including a strategy to protect more than 200 trade mark applications in more than 15 territories.
- Advised ITV Studios Netherlands on protecting “THE VOICE” trade mark in Colombia and the wider Latin American region.
Contexto Legal S.A.
IP lawyers at Medellín-based Contexto Legal S.A. are distinguished by their ‘availability, speed of attention and clarity’, according to sources. The group is well versed across all key pillars of IP law, with notable experience in IP prosecution, portfolio management and litigation. IP-focused partner Andrés Marquez steers the department together with associate director Maria Carolina Vieira, who has a focus on contentious work. Senior associate Carolina Monsalve is noted for trade mark-related matters.
Responsables de la pratique:
Andrés Márquez; Maria Carolina Vieira
Les références
‘Contexto stands out in this practice over other firms due to its ability to present clear reports and explanations with excellent technical support.’
‘We worked with Juan Pablo Llano and Maria Carolina Viera; both professionals provided clear answers, as well as general advice, which allowed us to make decisions about how to continue the cases that we presented to them.’
‘Lawyers stand out for their disposition to know the client’s business in depth and adapt to the client’s needs. They also demonstrate availability, speed of attention and clarity.’
Principaux clients
Grupo Bios
Agua Bendita
Estudio De Moda
Marketing Personal
Mondongo’s
Milagros
Mattelsa
Haceb
Prebel
Asados Doña Rosa
Alimentos Finca
Medipiel
Urogine
Juju
Socoda
Industrias Médicas Sampedro
Principaux dossiers
- Represented Greco Romana in an infringement proceeding.
- Represented Forjas Bolívar on obtaining a patent in the United States.
- Represented Techfit Digital Surgery in obtaining three patents in Colombia.
Cuesta Lawyers
The ‘efficient and effective’ IP practice at Cuesta Lawyers is equipped to handle the full range of trade mark, patent, copyright and litigation-related matters, with niche expertise in non-traditional trade marks, including sound marks, colour marks and holographic marks, among others. The team is led by IP specialist Diana Romero and also benefits from the experience of senior partner Juan Carlos Cuesta, whose practice spans IP, corporate and financial law. In March 2023, the group was boosted by the hire of new IP litigation director, Estefania Chaves, who joined from Sterlington.
Responsables de la pratique:
Diana Romero; Juan Carlos Cuesta
Les références
‘It is an innovative firm that is committed to offering its services in the best possible way to clients. Lawyers are always available to give a quick and accurate opinion on the issues raised.’
‘I am extremely impressed with the competence and professionalism of this office. The practice is efficient and effective, ensuring that our IP interests in Colombia are always protected in the most efficient manner.’
‘The team demonstrates deep knowledge and a clear understanding of the complexities of IP law in Colombia. The whole team is highly qualified and always available to answer questions and guide us through the process. Lawyers are meticulous in their work and consistently exceed our expectations.’
Principaux clients
Papeles Primavera
Industria licorera de Caldas
OKF aloe vera king
Nuvolis
Vila
Produsa
Kasznar
AJE group / Grupo Embotellador Ati
Amazon
Andercol
Principaux dossiers
- Advised Akzo Nobel/Pintuco on trade mark matters.
- Advised Industria Licorera de Caldas on a non-traditional trade mark case regarding yellow liquor.
- Advised technology company, Nuvolis, on copyright and blockchain strategy.
Espinosa Olarte y Asociados Abogados
IP is a mainstay at Espinosa Olarte y Asociados Abogados, with the boutique firm noted for its specialist focus on entertainment law. The team covers a broad range of related matters but it is particularly recommended for its dominant offering in the copyright arena, where it acts for clients such as the the Colombian society of Audiovisual Directors and the Actores Sociedad Colombiana de Gestión, among others. Key contacts include Andrés Espinosa and Jorge Olarte Collazos, who are both well versed in copyright and trade mark matters, as well as Nathalia Acevedo, who leads the art and entertainment law areas.
Responsables de la pratique:
Jorge Olarte Collazos; Andrés Espinosa; Nathalia Acevedo
Principaux clients
Actores Sociedad Colombiana de Gestión
Epson
Super de Alimentos
Medivaric Products
Proksol
Suipharma
Vision Lab
TCL Colombia
Maria Andrea Lara
Yuppie
Elogim
Uberflug
Óptica Colombiana
Andres Martinez Ossa
Mapu Holding
Skalar Pharma
Directors Audiovisuals–Colombian Society of Management (DASC)
Colombian Network of Audiovisual, Theater, Radio and New Technologies Writers – REDES
Suiphar Pharma
Autogermana
Lozada & Lozada Abogados
Aiphex
Mauricio Peña
La Jaula Publicaciones
Revu Foods
Cinturones Ortiz
Submarino Amarillo
Productos Johnny’s de Colombia
BioDue
Bogocine
Geomap
Siete Montes
Biogen Pharma
Promotora Verswyvel
Principaux dossiers
- Advised Actores Sociedad Colombiana de Gestión on the management of litigation related to public communication, and other rights.
- Advised Super de Alimentos on trade mark management and administration, as well as registration and protection issues, among other matters.
- Represented TCL Colombia in litigation concerning a trade mark infringement.
Holland & Knight
Holland & Knight’s IP team is commended by sources for its ability to draw on different branches of law to provide a ‘holistic legal opinion that allows better decision-making’. The group’s capacity for cross-border IP management, where it can leverage its extensive international platform, is also a recurring theme among clients. Department head Danilo Romero Raad handles an array of advisory and contentious IP work and he is supported by associates Camila López (IP, competition, consumer protection and regulatory affairs) and Ana Sofía Cabrales (IP, competition, consumer protection and data protection).
Responsables de la pratique:
Danilo Romero Raad
Les références
‘Danilo Romero Raad is a lawyer with extensive experience, who not only knows intellectual property but is also able to advise us on a wide variety of issues.’
‘Danilo Romero Raad has supported us on a wide variety of issues. We consider that his understanding of the regulatory environment, and the risks to which a company like ours is exposed, makes him an advisor we fully trust.’
‘Among the team’s key strengths are its deep knowledge of the issues we face, its relationship with the client and the speed of its response. It is a very pleasant human team to work with.’
Principaux clients
Proyecto E
Breccia Salud
Inversiones MCN
Illinois Tool Works
Acesco Colombia
Robinfood Colombia
Major League Baseball Properties
Kilpatrick Townsend & Stockton LLP / Williams Sonoma
Disagro de Guatemala
Quálitas Compañía de Seguros
ZO Skin Health
FletX Colombia
Pegatex Artecola
Cyrgo
Principaux dossiers
- Advised Proyecto E (known as Laika) on the prosecution of its trade mark portfolio in Colombia, Chile, Peru, México, Argentina, Uruguay and Brazil.
- Advised Inversiones MCN (known as Habi) on the prosecution of its trade mark portfolio in Colombia, Chile, Peru and the United States.
- Advised Major League Baseball Properties on the management of its trade mark portfolio in Colombia.
Márquez-Robledo
Márquez-Robledo is differentiated by its niche focus on the media and entertainment industry, with the boutique firm specialising in copyrights, trade marks and corporate IP matters, including sponsorship agreements. According to sources, its lawyers ‘know the business and are practical’, with firm founder Santiago Márquez Robledo highly regarded for his extensive expertise in copyright, advertising and entertainment law matters. The group also includes senior associate María Alejandra Ahumada, who co-ordinates the entertainment law area; and associate Felipe Ortega, who has an emphasis on contentious work.
Responsables de la pratique:
Santiago Márquez Robledo
Les références
‘A good team that is efficient and knows our brand and the industry.’
‘We value lawyers because they are not pure theory; they know the business and are practical.’
Principaux clients
Publicis Media Groupe
Bavaria
Nequi Colombia
Morat
Mondelez
Publicis
Nubank
WK Entertainment
Bancolombia
UCEP – Unión Colombiana de Empresas publicitarias.
Organización Solarte & CIA
Wunderman Thompson
Nativo Glamping
Central Cevercería
Sodimac Colombia
DDB worldwide
Compañía de Seguros Bolivar
Sempertex de Colombia
Mccann Eirckson Corporation
Principaux dossiers
- Advised Mondelez on a project between Trident and Minecraft, which involved a group of ‘gamer’ influencers following the role-playing game to make a stream of the game.
- Advised Central Cervecería on a sponsorship contract with the event manager, Storyland Festival Cartagena, in order to receive benefits for the Heineken trade mark in the development of the event.
- Advised Wunderman Thompson Colombia and Ford Colombia on a sponsorship agreement with Planeta Rica Producciones.
Triana, Uribe & Michelsen
Triana, Uribe & Michelsen’s IP practice is valued for ‘the clarity, concreteness and effectiveness of its proposals’. The IP boutique is additionally differentiated by its ability to draw on specialist supplementary teams focusing on corporate law and franchising, dispute resolution and management consulting. Key names to note include department co-head Fernando Triana, who is highly regarded for IP litigation; fellow co-head Juan Carlos Uribe, who specialises in franchises, copyright and advertising law; and Sandra Ávila, who also focuses on contentious IP matters.
Responsables de la pratique:
Fernando Triana; Juan Carlos Uribe
Les références
‘The team fields interdisciplinary professionals, who cover problems from different points of view to later mesh concepts focused on results and obtain efficiencies for the client.’
‘We value the team for the clarity, concreteness and effectiveness of its proposals. Lawyers value the client’s time in an era where time is money and demonstrate closeness, attention and professionalism.’
‘We have always been extremely satisfied, and have expressed our gratitude, for the excellent professional service the team provides to us. We have a long history with TUM and it has advised us exceptionally in major litigation.’
Principaux clients
Caracol Televisión
Casa Editorial el Tiempo
Biotoscana Farma
Detergentes
Alcon Laboratories
Corporación Primax
Cueros Vélez
Alcantara Asociados
Administradora Monserrate
Pan American World Airways
Avidesa Mac Pollo (AVSA)
Principaux dossiers
- Successfully advised Empresa Aerea de Servicios y Facilitacion Logistica Integral on a claim filed by easyGroup, concerning the potential violation of an agreement.
- Advised Caracol Televisión on a series of actions to protect the well-known family of trade marks “DESAFIO”, including a cancellation action and a nullity action.
- Successfully represented Avidesa Mac Pollo (AVSA) in defending its trade mark “MAC POLLO”, against a nullity action filed by McDonald’s.
Velasco Ordóñez
Niche IP outfit, Velasco Ordóñez, is ‘a boutique law office, which offers personalised legal services’, according to clients. The team is particularly valued for the direct attention provided by founding partner and department head Pablo Velasco Ordóñez, who advises a mix of domestic and foreign IP-owners on trade marks, copyrights, patents and litigation matters. The team also includes senior associate Santiago Andrés Ramírez Bonilla, who advises on the full life cycle of IP-related issues, with an emphasis on contentious work, including trade mark litigation.
Responsables de la pratique:
Pablo Velasco Ordóñez
Les références
‘The team provides a personalised service, which allows the support to be much more precise and detailed. The above makes the client feel better guided and supported. So much so, that the managing partner, Pablo Velasco, assists us directly.’
‘The know-how of this office is very oriented to our operational reality. Through concise statements, the team manages to build successful concepts in a short time. Its client service system is good and allows us to work on several projects at the same time.’
‘The team takes into account the needs of the client and its lawyers are very efficient.’
Principaux clients
SSS Technologies Corp
Aluminio Nacional
Quimtia
Quimpac de Colombia
Fonandes
Branch of Microsoft Colombia
Servicios Nutresa
Bodegas Yzaguirre
Grupo Alimentario del Atlántico Gralco
Siete Entertainment
Seed EM
Vibras
Yustii
Pollo Olímpico
Pollo Andino
TuCash
Tpaga
Farmex
Victus (now Megalabs USA)
Robalino Law
BRDA Abogados
Morgan & Morgan
Instituto De Diagnóstico Médico (IDIME)
Tecnoglass
KG Entertainment Group
Principaux dossiers
- Advised Americas Franchising Group on the defence of the “EL CORRAL” trade mark.
- Advised Pollo Olímpico on the development of a comprehensive defence strategy for its “OLYMPIC” trade marks.
- Successfully represented Colombian rapper, José Álvaro Osorio Balvín (J Balvin), in opposing the registration of the trade mark “MADE IN MEDELLIN” based on Balvín’s prior copyright ownership.