Specialist IP boutique firm BARLAW – Barrera & Asociados S. Civil de R.L., 'are extremely knowledgeable and well-versed in Peruvian trade mark law', The team, covering a wide spectrum of IP areas, including patents, trade marks, copyrights and IP litigation; they also specialise in conducting training for public officials on IP rights and actively engage in anti-counterfeiting actions. The senior bench comprises three partners: Adriana Barrera has deep expertise in the development of comprehensive protection strategies for clients, ranging from registration matters to litigation; María Inés Herrera specialises in trade mark and domain names; while younger partner Medalith Albarracín's broad practice takes in trade marks, copyright, patents and domain names. At associate level, senior Sandra Arredondo and Maria Julia Goicochea co-lead the brand protection department, overseeing enforcement, administrative litigation, fair competition and data privacy; while Andrea Chunga manages contentious matters before the trade mark and copyright office. The team was further strengthened with the August 2024 arrival of associate Sofía Cabrera from INDECOPI. Former associate Carlos Pulcha left the firm in early 2025.
Intellectual property in Peru
BARLAW – Barrera & Asociados S. Civil de R.L.
Responsables de la pratique:
Adriana Barrera; Maria Ines Herrera; Medalith Albarracin; Maria Julia Goicochea; Sandra Arredondo; Andrea Chunga
Les références
‘The team provide high-quality services in terms of responsiveness, client-orientation and business understanding. They advise on valid filing strategies and efficient enforcement programs and they have a great relationship with local authorities.’
‘Adriana Barrera is an experienced and skilled lawyer – incredibly proactive, very professional, flexible and always values time and money. She has a strong legal knowledge, excellent negotiations skills and a great international reputation.’
‘Adriana Barrera is highly detail-oriented and thorough, ensuring that all documents are meticulously reviewed and accurate. Their responsiveness is another key strength and communications are always timely and well-structured, which has greatly facilitated smooth collaboration.’
Principaux clients
Abbott Laboratories
Adidas Group
Agroindustrias Gonzalez
Aktiebolaget SKF
Altunis Trading (Cipriani)
Amazon Technologies (Fenwick & West LLP)
Amfora Packaging/Pieriplast
Angelini Beauty (Gatti & Asociados)
Araujo, Bacalao & Asociados
Asics Corporation
Asociación Nacional de Criadores y Propietarios de Caballos Peruanos de Paso
Aston Martin Lagonda Limited
Banco Bilbao Vizcaya Argentaria – BBVA
BBC Studios
Berlitz Investment Corporation
Biofarma – Les Laboratories Servier
Bird & Bird (International) LLP
Blackberry
Bodega Santiago Queirolo
Bodega Viñedos Tabernero
Breneman & Georges
Braun
Bracco (Gatti & Asociados)
Bulgari
Burberry Limited
Carey y Cía.
Cartier International
Caterpillar (Saidman Designlaw Group)
Cervieri Monsuárez & Asociados
Chanel
Changsha Hotone Audio (SYA Abogados)
Chapter 4 Corp. DBA Supreme
Chiesi Farmaceutici (Gatti & Asociados)
CLD Legal
Colegio Santa Margarita
Colegios Peruanos /Grupo Intercorp
Colgate-Palmolive
Compañía Colombiana de Tabaco
Conair Corporation / Babyliss
Converse
Corporación Peruana de Productos Químicos
Coty – Hugo Boss Trade Mark Management
Credicorp Capital
Crye Precision
Crocs
Danper Trujillo
Diesel (Gatti & Asociados)
Digital360 (Gatti & Asociados)
Dolby Laboratories Licensing Corporation
Dragon Alliance
Dreamworks Animation
Duane Morris
Duracell U.S. Operations
Excellence Pump Industry
Falconi Puig Abogados
Federation of the Swiss Watch Industry
Fendi
Ferrara Candy Company (part of Ferrero group) (by MSA IP – Milojevic, Sekulic and Associates)
Ferrero / Soremartec
Ferring
Fox Head
Fross Zelnick Lehrman & Zissu
Frida Kahlo (Olarte Moure & Asociados)
Funko
Gcommerce (Gatti & Asociados)
Geely Automobile Holding (Shanghai) (Cenfo)
Genomma Lab
Givenchy
Goya Foods (Mayer Brown)
Guccio Gucci
Harley-Davidson
Hasbro
Henkel
Herbalife (WWIPPS)
Hermes
Herschel Supply
Hewlett-Packard (Jáuregui y Del Valle)
HMD Global
Honda Motor Co.
Hublot Géneve
Ideas Aplicadas –Ilaria
Inticom (Gatti & Asociados)
Industrias Unidas del Peru (Santa Catalina)
Invicta Watch Company of America (Haug Partners LLP)
International Justice Mission
International Olympique Committee (Bird & Bird LLP)
Iveco (Gatti & Asociados)
Jansport Apparel
Japan Tobacco International
Jean Cassegrain, Société par actions simplifiée (Longchamp)
Juul Labs
J&A Garrigues
New Image Global (Criterion Counsel)
Kasznar Leonardos
Kiko (Gatti & Asociados)
Kingdomcity Global Limited
Kipling Apparel Corp.
Koninklijke Philips
LEGO Juris A/S
Levi Strauss & Co. (Verso Law Group LLP)
Libbey Glass
Luossavaara-Kiirunavaara Zzacco Denmark)
Luxottica Group
LVMH Fashion Group
Major League Baseball Properties
Maserati
Merck Sharp & Dohme
Metro Goldwyn Mayer Studios
MF Brands Group International (Lacoste, Gant, Aigle, Tecnifibre and The Kooples)
Mifarma
Mondelez UK Holdings and Services Limited
Monster Energy
Montblanc-Simplo
Murgitroyd & Company Limited (Chapman + Co)
Nautilus Energy Holdings
New Era Cap Co
New Image Global
Nike Innovate
Nintendo of America / The Pokemon Company
Nokia Corporation
Novartis (Fresh Look)
NSK
NTN Corporation
Olaplex (Knobbe Martens)
Outfit7 Limited
Panaderia San Jorge
Paramount Global (CBS Studios, Inc., Comedy Partners, Paws, Incorporated, Spike Cable Networks, Viacom International and Viacom Overseas Holdings)
Philip Morris International
Pons IP
Prada
Proforhum
Puma SE
PVH Europe
PVH Group – Tommy Hilfiger
Ralph Lauren Corporation
Reebok International Limited
Richemont International (Moran IP)
S. Tous
Saidman Designlaw Group
Sandvik Group
Sanrio Company
Santarelli
Schaeffler Group USA
Sedin
Seiko Epson Corporation
Seven Pharma
Sineria Holland (Ellipse IP)
Skullcandy
Smart Study – Baby Shark
Sony Interactive Entertainment
Spin Master
Studio Peyo
Swatch
Techsphere – Carnot Laboratories
Tecnofarma
Televisaunivisión
Tesla
Tessarolo IP Services
Tiffany & Co.
The North Face Apparel Corp
The Polo/Lauren Company
Touchland Holding Corp (Sideman & Bancroft LLP)
Trical Sudamerica
Truper Herramientas
UL
Underamour
Underwriters Laboratories
Universidad de Ingeniería y Tecnología – UTEC
Universidad San Ignacio de Loyola – USIL
Vans
Viacom International
Victoria’s Secret Store Brand Management
VSI Industrial
VSL Pharmaceuticals (Gatti & Asociados)
Wella Company
Wilmerhale
Wilson Sporting Goods
Zacco Denmark
Zembla (Gatti & Asociados)
Principaux dossiers
- Advised Sporloisirs (Lacoste), Louis Vuitton Malletier, adidas, Nike Innovate, and Puma SE in legal actions to hold landlords accountable for their tenants’ trade mark infringements.
- Advised Viacom International and Paws, Incorporated (Paramount Global) on a complete strategy related to a copyright infringement claim that led to an extensive inspection and subsequent seizure of a significant quantity of toy guns.
- Advised Abbott Laboratories in several matters, such as taking action against trade mark registrations that copied the trade dress of their most important products.
Barreda Moller
Barreda Moller is best known for and has a longstanding reputation in intellectual property; the practice offers comprehensive IP services specialising in patents, IP litigation, IP infringements and copyright and trade mark issues. The practice group is co-led by partners Alfredo Barreda and Fernando Barreda, who draw on extensive experience in trade mark, copyright law and advertising legislation. Other key figures include: seasoned IP litigators and trade mark specialists Carlos Auza, Marcela Escobar and Gonzalo Barreda (also an expert in patents). At the associate level, Katia Armejo provides key support in copyright and patent and design cases.
Responsables de la pratique:
Alfredo Barreda; Fernando Barreda
Autres avocats clés:
Carlos Auza; Micaela Mujica; Marcela Escobar; Gonzalo Barreda; Katia Armejo
Les références
‘Barreda Moller’s IP practice is one of the best in Peru and a firm with tradition and knowledge of the needs of the clients.’
‘I work personally with Gonzalo Barreda, a complete professional who understands the needs and offers solutions to clients. Very proactive and effective when providing services.’
Principaux dossiers
- Represented Nike Innovate in an opposition trade mark « airzoom » filed by Industrias Hankers in Peru.
- Represented the owner of the trade marks « Casillero del Diablo » and « Diablo & design » in an opposition against a third parties application to register a trade mark for alcoholic beverages in class 33.
Estudio Echecopar
Lawyers in the IP practice at Estudio Echecopar ‘stand out for their efficiency, speed and in-depth legal and technical knowledge’. The practice advises on a wide range of IP matters, including traditional and Sui generis IP rights, representing clients in the healthcare, luxury goods and tech sectors. Their work also encompasses trade marks, domain name disputes, patents and anti-counterfeiting matters. Department head Manlio Bassino has extensive experience in trade mark matters related to healthcare sector and complex intellectual property litigation. At the associate level, Andrea Jiménez advises on anti-counterfeiting actions, due diligence reviews and agreements regarding intellectual property matters. Rosmery Rivera specialises in patents and copyright matters, while Geneve Dupont is actively involved in due diligence operations, such as sponsorship and use of images. Former partner Alvaro Gutiérrez departed from the firm in February 2024.
Responsables de la pratique:
Manlio Bassino
Autres avocats clés:
Andrea Jimenez; Rosmery Rivera; Geneve Dupont
Les références
‘We have had the opportunity to collaborate with Estudio Echecopar’s IP team, and their approach is distinguished by their combination of solid legal expertise and in-depth knowledge of the Peruvian market. Their team strategically advises on trade marks, patents, copyright and data protection, offering innovative and customised solutions.’
‘Compared to other firms, they excel in managing complex litigation and defending high-value intangible assets. In addition, they have strengthened their practice with technological tools that optimise rights monitoring and portfolio management.’
‘Our experience working with them has shown that their team is highly proactive, accurate and efficient, ensuring that their clients successfully navigate a constantly evolving regulatory environment.’
Principaux clients
Gloria
Yura
Abbott Laboratories
International Business Machines Corporation
Bata Brands
Ecuaempaques
Cutwater Spirits
G&W Distilling
Clermon et Associes – Christian Louboutin
Alpina Productos Alimenticios
British American Tobacco
Banco Santander
Comite Interprofessionnel du Vin de Champagne
Bain & Company
Softys / CMPC
3M
CostaExchange
Corporación Pesquera Inca
Barbara Sturm Molecular Cosmetics
Andino Marketplace
Eede Tarjetas Peruanas Prepago
Principaux dossiers
- Assisting CostaExchange in registering several plant variety applications for blueberries in Peru, where we are handling the homologation of the distinctiveness, uniformity and stability report issued by the Australian Intellectual Property Authority.
- Assisting Softys in the filing strategy and registration of its utility models and invention patent and industrial design portfolio before the Peruvian Patent Office.
- Assisted Abbott Laboratories in the analysis of the infringements of pharmaceutical patents in Peru filed before the Peruvian PTO, which will serve as the basis for commercial transactions and a patent filing strategy.
Muñiz, Olaya, Meléndez, Castro, Ono & Herrera Abogados
Intellectual property is a key pillar of Muñiz, Olaya, Meléndez, Castro, Ono & Herrera Abogados' firm-wide offering, with the practice recognised as a leader across the full spectrum of IP-related matters. Representing both domestic and international clients in various sectors, the department advises on anti-counterfeiting and anti-piracy actions, patent litigation, trade marks and copyright infringement. The practice group is co-led by experienced partners Piero Calderón, who has extensive experience in litigation related to copyrights, defending movie theatres, department stores and hotels; and Bruno Merchor-Valderrama, who draws from his expertise as a former head of the Peruvian Patent Office, to handle cases related to patents and life sciences. Senior associate Johana Calderón has extensive experience advising on trade marks and domain names. At the associate level, Melissa Costa-Espejo specialises in infringement and anti-piracy and Roxana Bacalla-Izquierdo is involved in cases related to infringement actions and patent nullities.
Responsables de la pratique:
Piero Calderon Oliva; Bruno Merchor Valderrama
Autres avocats clés:
Johana Calderon-Valencia; Melissa Costa; Roxana Bacalla-Izquierdo
Les références
‘The team at Muñiz, Olaya, Meléndez, Castro, Ono & Herrera is among the most recognised in the intellectual property sector in the region, their professionalism is highly valued and their focus on quality makes them a firm to turn to with the confidence that matters will be handled with the utmost care.’
‘Johana Calderón perfectly complements the team thanks to her high regard for client service and quality, both in the elaboration of strategies and their implementation, supported by clear and simple communication that saves tedious or complex explanations, which is highly appreciated by non-lawyer clients.’
‘Estudio Muñiz has lawyers with extensive experience and strength in their legal recommendations.’
Principaux clients
Eli Lilly and Company
Unión de Cervecerías Peruanas Backus y Johnston (Peruvian subsidiary of AB InBev)
Business Software Alliance
Cisco Systems
Bristol Myers Squibb Company
Rappi Inc.
Novartis Pharma
Banco Bilbao Vizcaya Argentaria
Tiendas por Departamento Ripley
Sandoz
Cerámica Lima / Corporación Cerámica
Eurofarma Perú
Volkswagen
Xiaomi
Universidad Privada del Norte – UPN
Universidad Peruana de Ciencias Aplicadas – UPC
Compañía Nacional de Chocolates
Dongfeng Motor Co.
EAE Institución Superior de Formación Universitaria
Exsa
Knop Laboratorios
Euro Repar Service
Pesquera Diamante
Renzo Costa
Estudio Carey
Brigard & Castro
Herrero & Asociados
Elzaburu Abogados y Consultores
Barnes & Thornburg
Kasznar Leonardos Advocados
Pons IP
Regimbau Cabinet
Beyond Attorneys at Law
Provimarcas
CCPIT Patent & Trademark Law Office
Lifang & Partners
Repsol
Compagnie Gervais Danone
Medco Trading
Fifpro Commercial Enterprises
Futureco Biosciences
Denali Therapeutics
Cinehoyts Cinepolis
Amgen
Best Line International Research
Prosub
Corporacion Futura Farms
Fruturo
Les Mills International Limited
Farmacologicos Veterinarios
Sqb Peruvian Fruit
Jones Day
Botica Francesa
Soluciones Brio
Anphora Peru
Mega Lifesciences
Sun IP
NBCUniversal Media
Unilabs Peru
Essity North America
Saf-Holland
Tianneng Battery Group Co.
Proveedores Mineros
Inversiones & Negocios Machupicchu
Ontel Products Corporation
New Wisdom Investment Limited
Arca Continental
Top Rank – Cinestar
Universidad de Ingeniería y Tecnología – UTEC
Wenco
Cristal Lagoons
TVS Motor Company
Amazon
Betfair
Uppay
Epiroc Rock Drills Aktiebolag
Itf-Labomed Farmaceutica Limitada
Greenplast
Pontificia Universidad Catolica De Chile
First Sentier Investors (Australia) Services
I.C.O.N. Europe
Xiaomi
Peugeot Citroën Automobiles
Laboratorios Temis Lostalo
Bumble Bee Foods
Toyota Motor Company
Inversiones Huancayo- AJEPER
Studio A
Pulsar Import
Proveedores Mineros
Mall Aventura
Telefonica del Perú
Procables
HR latam
Vepinsa Comercial
Sanchelima & Associates
Fission Lab
Gabriel Patent and Trademark Office
Sugrañes Ip Attorneys – Consultants
Juncy Ip Law Firm
Beuchat Barros & Pfenniger
Laureate Peru
Bonavista
Serviam Servicios Compartidos
Specsavers
Greenspoon Marder LLP
Dorantes Advisors
Santamarina y Steta
Ha Legal & Consulting
Umberg Zipser Llp
BenQ Latin America Corp
Dcanje Peru
Rentaequipos Leasing Peru
Ppo Legal & Tax
Kayen Corp
Femrev
Grupo Rokys
Leao Intellectual Property
Hopgoodganim Lawyers
14-Diez (HOSEG)
Azami Global
Morgan, Lewis & Bockius Llp
Corporacion Peruana De Productos Quimicos – CPPQ
Burr & Forman LLP
A.A. Thornton & Co
Bosch Soluções Integradas
Boehringer Ingelheim Corporate Center
Smart & Biggar
Venamerica
Laboratorios Biomont
Fruitxchange
Fundación Para El Desarrollo Solidario
Nova-Industrial Tools
Hofmann Engineering Peru
The Cars
Quality & Safety Engineering
Miguel Angel Tello Guerrero
OQ Pharma
Sika Technology
Ferrer Internacional
E-Proint
Cervieri
Bird & Bird
Isern
Danneman
Arochi
Motion Pictures Association – MPA
Discovery Chanel
Sunda Group
Navasard
Laboratorios Elifarma
Batnesco
Principaux dossiers
- Obtained the notoriety of the PALTOMIEL trade mark for syrups.
- Obtained a sanction -the largest fine allowed by local regulations ($270,260) for the infringer of our client BSA related to copyright sanctions.
- Obtained for our client BSA during 2024 the reduction of software piracy to 62%.
Rodrigo
Rodrigo has an experienced IP team, who advise clients on a wide range of areas within the sector, including trade marks, patents, copyrighting issues, licensing agreements and IP litigation. Managing partner María del Carmen Alvarado has extensive knowledge of the IP sector especially in trade marks, utilising her expertise from her former position as head of INDECOPI’s trade mark office, she handles trade mark prosecution, patents, copyrighting and domain name matters. She has successfully represented multinational food corporation Pepsico and achieving protection of the “Sensaciones” trade mark. Ximena Aramburu is well versed in trade marks, copyright, consumer protection and advertising. At the associate level, Ricardo De Vettor focuses on infringement and life science matters, while Daniela Supo specialises in consumer protection, unfair competition and advertising.
Responsables de la pratique:
Maria del Carmen Alvarado
Autres avocats clés:
Ximena Aramburu; Ricardo De Vettor; Daniela Supo
Les références
‘The firm’s IP practice stands out for its high degree of specialisation, strategic approach and client proximity. What makes it unique is the ability to integrate sound legal knowledge with a deep understanding of the industry and technology sectors in which our clients operate.’
‘The main differential lies in its ability to combine technical excellence with a strategic, close and practical vision, understanding that intellectual property rights are not only legal instruments, but key assets for the development and protection of business models, innovation and reputation.’
‘In this context, Ximena Aramburu’s work represents a fundamental pillar of the team’s prestige. Ximena is distinguished by her technical leadership, analytical depth and commitment to professional excellence.’
Principaux clients
PepsiCo
Inditex (Zara)
The Quaker Oats Company
Stokely Van-Camp
Microsoft Corporation
Panasonic Corporation
Mars
Colombina
Abercrombie & Fitch Europe
Reckitt Benckiser
The Goodyear Tire & Rubber Company
Gilead Sciences
Discovery Communications
McAffee
Kawasaki Kabushiki Kaisha
NV Bekaert
Pharma Mar
American Airlines
Ferrari
LinkedIn Corporation
Plaid
Kenneth Cole Productions
Assa Abloy
Globachem
Hinova Pharmaceuticals
Sanfer Farma
Mirobio Limited
Saks.com
Grupo Aeroméxico
Austin Powder Company
Groz Beckert
JC Decaux
Sun World International
Discord
Las Vegas Sands Corp
Bisa Trading
Televisa Univision
NutraBio Labs
Principaux dossiers
- Represented Stradivarius España (part of Inditex Group) in the opposition based on the likelihood of confusion with their mark, STR, which is registered in other member countries of the Andean Community.
- Represented Pepsico in the ruling in favour due to the fact that exclusive rights could not be granted over the purple colour.
- Represented Grupo Iberoamericano de Fomento in opposing the trade mark « RUSSKAYA ».
Allende & García Abogados
The IP practice at Allende & García Abogados advises clients on a range of intellectual property matters including, trademarks, patents, copyright and domain names. Key contacts within the team include Nataly Balladares, Jorge Allende, Magali García, and Karla Espinoza.
Principaux dossiers
ClarkeModet Peru
The IP department at boutique firm ClarkeModet Peru is well equipped to advise clients on a range of IP matters such as filing, prosecution, trade marks, patents and IP litigation. With a global outreach, the practice is capable of advising clients in various sectors such as life sciences, retail, biotech, energy and construction. The practice is led by Alvaro Arias, who has extensive experience in the design of IP strategies, industrial designs and the prosecution of patent applications. José Marquis specialises in registrations, defence and proceedings in relation to domain names, as well as litigations in relation to trade marks while Cynthia Huaman has expertise in patent infringement matters. Associate Victor Fernandez frequently assists the team in IP litigation. The team was further strengthened with the arrival of Guillermo Hiraoka from INDECOPI in December 2024.
Responsables de la pratique:
Alvaro Arias
Autres avocats clés:
Victor Fernandez; José Marquis; Cynthia Huamán
Principaux dossiers
Diez Canseco Abogados
Diez Canseco Abogados‘ IP practice adopts a multidisciplinary approach and advises both domestic and international clients in a broad spectrum of IP related matters including trade mark prosecution, trade mark litigation and copyright infringement. The practice has expertise in representing clients in the pharmaceutical, education, and food and beverage sectors. The practice group is co-led by experienced partners Marta Fernandez-Pepper, who specialises in trade marks, patents and copyright related to the education and tech sectors; and Omar Alvarado Escobar, who has extensive knowledge of intellectual property. Industry veteran Luis Diez Canseco assists the team and is a key lawyer in the team. Associates Piero Cruzado-Merino and Janny Lopez-Acosta are actively involved in IP cases related to trade marks and patents.
Responsables de la pratique:
Marta Fernández Pepper; Omar Alvarado Escobar
Autres avocats clés:
Luis Diez Canseco; Piero Cruzado Merino; Janny Lopez Acosta
Les références
‘The team is highly specialised in intellectual property, very experienced – fast and efficient handling of the issues and a clear and practical vision.’
‘The firm’s lawyers are very close to the client. In addition to handling IP matters in depth, they have a friendly and courteous approach.’
‘Diez Canseco is an office that has had an impressive overall growth. Since we started working together several years ago, until today, they have grown in the number of lawyers, practice areas and even in their offices.’
Principaux clients
Grupo Cintac
Motores Diesel Andinos – Modasa
Protemax
Viceversa Consulting
Enel
Mar Lúdico
Mead Johnson Argentina
Cámara Peruana del Café y Cacao
Valve Corporation
Droguería Laboratorios Pharmex
Circus Grey
Agrícola Las Marías
Universidad Tecnológica del Perú – UTP
Universidad Continental
Mistrosanti
Onsagers
Fiberline Perú
Alcon
AVL Abogados
Bird & Bird
Bruchou & Funes de Rioja
Dannemann Siemsen
Grupo Aje
Hapag & Lloyd
Heineken
Huawei Perú
Instituto de Ciencias y Humanidades
Universidad Peruana de Ciencias Aplicadas (UPC)
Universidad Privada del Norte (UPN)
Instituto Cibertec
Intercorp Management
Knop Laboratorios
Netflix
Oregon Foods
Pons IP
Procter & Gamble
Toyota Perú
LatinAlliance
Solgas
Laboratorios Siegfried
AFP Habitat
El Corte Inglés
Corporación Mara
Agencia Perú Producciones (Willax TV)
Principaux dossiers
- Assisting SIKA, a speciality chemicals company with products in the construction market, with several criminal prosecutions for trade mark infringement.
- Assisting Alicrop in all intellectual property matters related to its advertising campaigns.
- Assisted the US-based company Derrick Corporation with a patent application before the Peruvian Patent and Trademark Office (INDECOPI) for a technology named method and apparatus for screening.
DS Casahierro Abogados
At DS Casahierro Abogados, the IP team advises on an array of matters such as trade mark registration, copyright infringement and patents, while working closely with the Peruvian trade mark and copyright offices. Their expertise extends to anti-counterfeiting initiatives and anti-piracy programmes. The department is jointly led by Javier Duany, who specialises in trade mark and patent infringements, while Jessica Ortiz focuses on anti-piracy and copyright matters. The team is further strengthened by associates Franco Guzman, Loana Huerta and Nataly Cespedes, who are actively involved in a range of IP-related cases in the practice.
Responsables de la pratique:
Javier Duany; Jessica Ortiz
Autres avocats clés:
Franco Guzman; Loana Huerta; Nataly Cespedes
Les références
‘They have extensive knowledge of the subject matter, trade mark registrations, appeals and they have always advised us in the best way.’
‘They are experienced in intellectual property, they resolve queries accurately and quickly, which is vital for a retail business.’
‘They are a very solid team.’
Principaux clients
Aditmaq Aditivos y Maquinarias
ADM Inca
AGP Peru
Anita Food
Apotex
Battilana Nutrición
Biosyntec
BKIP Limited
Bustamante Fabara
CorralRosales
CV of America
Emefin
Essilor Luxottica
Euphoria Perú
Faes Farma
Fitall Holding
Fitpass
Frutarom Perú
GP Pharm
Huinco Group
Ingenieria de Moda
Inversiones Kiyashi
Jauregui & Del Valle
Laboratorios Pisa
Meythaler & Zambrano
Montana
Nor Peruana de Telecomunicaciones
Novo Nordisk
Patuelli y Cia
QSI Peru
Quimica Sagal
Reprind
Servicios y Formulaciones Industriales – Serfi
Stellar Mining Peru
Synfiny Advisors Peru
Topsa Perú
Universidad Católica Santo Toribio de Mogrovejo (USAT)
Yuasa and Hará
Young Life
Principaux dossiers
- Filed a utility model patent application for Universidad Católica Santo Toribio de Mogrovejo entitled “A rescue stretcher to reduce ergonomic risks for firefighters”, designed to improve efficiency and safety during rescue operations performed by the fire department.
- Provided comprehensive legal and technical advice to Inmobiliaria Miraflores Peru for the registration of software related to an app designed to streamline the invoice collection process.
- Advising together with our correspondents in Colombia, Bolivia, Ecuador, Paraguay and the Dominican Republic on the protection and regional administration of the Serfi Group trade marks.
Durand Abogados
Representing both domestic and international clients in the telecoms, mining and sports industries as well as others, the IP practice at Durand Abogados advises on a full spectrum of IP related matters such as patent litigation, IP litigation and appeals, trade marks and domain names. Juan Carlos Durand Grahammer heads the department and advises on complex litigations and management of IP rights as well as corporate IP-related matters. Christian Durand Grahammer heads the European and German desk and focuses on defending intellectual property rights in relation to trade marks. Associate Armando Pastor Vera represents clients in corporate and administrative IP matters.
Responsables de la pratique:
Juan Carlos Durand Grahammer
Autres avocats clés:
Christian Durand Grahammer; Armando Pastor Vera
Les références
‘They have a very good knowledge, provide clear and comprehensive advice, respond very quick and are reasonably priced.’
‘Christian Durand Grahammer is very quick and efficient, gives comprehensive and sound advice and leaves you with a clear picture of next steps.’
Principaux clients
Sony Electronics
Lenovo Limited
Hitachi
Oracle
Thyssenkrupp
Biontech SE
Lidl Stiftung & Co
Pharmalys Laboratories
Oakley
Luxottica
Opel Automobile
Andreas Stihl & Co.
Laboratoires Théa
Juniper Networks
Universal
Isdin
Principaux dossiers
- Advised Biotronik SE & Co. in a successful opposition against Chilean word mark application “BIOTRONICA”.
- Advised Jellycat Limited in successfully registering the AMUSABLES trade mark portfolio in Peru.
- Advised 525 Rosario in the successful defence of the Peruvian trade mark application “525 ROSARIO” against opposition filed by Levi Strauss.
Estudio Olaechea
At Estudio Olaechea, the IP practice advises its clients on both litigation and non-contentious matters related to patents, trade marks, and copyright areas; their reach and expertise extends to domain name matters and infringements. The group is experienced in representing various clients in pharmaceutical, food and beverages and tech sectors. Mónica Germany spearheads the department, offering counsel and representation for clients related to trade marks and patents, and she is supported by senior associate Cristina Fernandez, who is actively involved in cases and specialises in copyright law and infringements.
Responsables de la pratique:
Mónica Germany
Autres avocats clés:
Cristina Fernández
Principaux clients
Productos Minerva
Suol Innovations
Apitoria Pharma Private Limited
Eugia Pharma Specialties
Garmin Switzerland
Viña Tacama
Tumi Contratistas Mineros
Orizon
Tempo Livre
Principaux dossiers
- Assisting Eugia Pharma with trade mark oppositions filed by Mega Lifesciences and Neolpharma Perú regarding the client’s pharmaceutical products.
- Assisting Productos Minerva, a traditional coffee brand in a nullity action against the trade mark MINERVA FOOD related to an exporter of fresh meat and derivatives and its respective logo in class 29, as well as in oppositions against the same trade mark in classes 30 and 35.
- Assisting Garmin Switzerland in a cancellation action brought by Xfusion Digital Technologies against the trade mark FUSION, registered in Peru in class 9.
Osterling Abogados
Representing and advising clients in the pharmaceuticals, telecoms and beauty industries, the IP group at Osterling Abogados has expertise in an array of IP issues, such as trade mark registration, intellectual property due diligence and patents among many others. The practice group is co-led by experienced partners Arturo Tello, who specialises in the handling and protection of trade mark and patent portfolios as well as copyrighting issues; and Ximena Souza-Ferreira, who focuses on domain names and patent issues. Associate Claudia Sánchez has expertise in anti-piracy matters and trade mark registration.
Responsables de la pratique:
Arturo Tello; Ximena Souza-Ferreira
Autres avocats clés:
Claudia Sanchez
Les références
‘Arturo Tello is really an expert in the field, with a fantastic time of response of requests, and a great attitude always.’
Principaux clients
Britt Brands Perú
Zacarias & Fernandez
Kilpatrick Townsend & Stockton
Mema Publishing
Maxval Group
Haleon
Firestoppers
Estudio Romano, Bonazzola & Asociados
Global Beauty
Brigard Castro
Dennemeyer
Agripac
Riot Games
Falconi Puig
K&L Gates
Kasznar Leonardo
Principaux dossiers
- Represented Wenger in trade mark opposition.
- Protected Prosegur’s trade mark in successful opposition action.
- Represented Hugo Boss in infringement action in which precautionary measures, consisting of the seizure of 600 shirts.
Benites, Vargas & Ugaz
The intellectual property practice at Benites, Vargas & Ugaz represents public and private sector clients in trade marks, copyright, and patent matters, and the firm adopts an interdisciplinary approach by collaborating with the firm’s competition and advertising departments to offer comprehensive advice to their clients. Carlo Fabricio Sánchez Concha leads the department and has extensive knowledge in patents and trade marks; he is supported by associate Alexandra Espinoza, who specialises in copyright matters and is actively involved in a range of cases in the practice area.
Responsables de la pratique:
Carlo Fabricio Sánchez Concha
Autres avocats clés:
Alexandra Paola Espinoza
Les références
‘The practice has strong legal knowledge combined with knowledge of the sector in which the client operates.’
Principaux clients
IDAT
Universidad Tecnológica del Perú
Stop Parking
Administración de Empresas
Principaux dossiers
- Representing IDAT in a copyright procedure aimed at defending the original elements of their ad, “MONSTRUO EN COMPUTACIÓN”.
- Providing legal counsel to represent UTP in a trade mark and competition dispute concerning the acquisition of Google keywords and their use in various UTP advertisements.
- Providing ongoing legal counsel on trade mark matters, including identifying registration contingencies, analysing potential actions against third parties using similar distinctive signs, and representing AESA in intellectual property disputes before the National Intellectual Property Authority.
CMS Grau
CMS Grau's IP practice represents domestic and international clients in the retail, aviation, automotive and financial sectors in a range of matters including trade mark and patent prosecution, opposition and cancellation actions, copyright and anti-counterfeiting actions. Maria Delia Oxley oversees the department and advises clients in various sectors in the protection and renewal of their intellectual property rights as well as the negotiation and execution of trade mark licence agreements. Associate Pedro Llerena advises clients in trade mark registrations and oppositions.
Responsables de la pratique:
María Delia Oxley
Autres avocats clés:
Pedro Llerena
Les références
‘The team is characterised by excellent client care. We are very pleased with our professional relationship with the intellectual property team, particularly in relation to trade mark matters.’
‘In the intellectual property area, the team is specialised in the field and provides accurate and timely advice’.
‘The plus of the intellectual property partner, María Delia Oxley and associate Pedro Llerena is that they are very friendly and didactic in their explanations of the advice given on the subject matter.’
Principaux clients
Charles Taylor
Astara Peru Retail and South Pacific Motor Peru
Aero República -Wingo
CRP Radios
Inversiones en Recreación Deporte y Salud – Bodytech – CMS Rodriguez Azuero
Fitness Market – CMS Rodriguez Azuero-
Karün Europe Limited – CMS Carey y Allende
Unilever Andina Perú
Hipermercados Tottus
Saga Falabella
Banco Falabella Perú
Grupo Queirolo (Antigua Taberna Queirolo, Santiago Queirolo, Queirolo de Barbieri – Enotours)
Compañía Panameña de Aviación – Sucursal del Perú Copa Airlines
Compañía Real Holandesa de Aviación KLM
Societe Air France Sucursal en el Perú
Bioelements Peru
Ceramica Italia
Sociedad Peruana de Financiamiento (parte del Grupo BBVA)
Sociedad Peruana de Derecho Ambiental
Ciudandes
Siemens
Latam Peru
Nuna Terra
Cleaning Corp.
Cooperativa de Ahorro y Credito Abaco
Principaux dossiers
- Advised Unilever Andina Perú on a copyright dispute regarding the use of artistic works in advertising, successfully negotiating a settlement to avoid litigation.
- Advised Antigua Taberna Queirolo in enforcing its intellectual property rights against Bodega Queirolo, securing a ruling that prohibited the unauthorised use of the Queirolo name in restaurant services.
- Advised Copa Airlines on the registration and protection of its trade mark portfolio in Peru, ensuring legal security for its brand in the region.
Estudio Colmenares
The IP department at Estudio Colmenares represents clients on an array of IP related matters such as trade mark registration, patents and advises on intellectual property rights.
Principaux dossiers
DLA Piper Perú
With a global outreach, the IP department at DLA Piper Perú advises domestic and international clients across various industries such as retail, tech and finance. The practice is well equipped to handle various IP related matter,s including patent registration, trade mark infringements and the management of trade mark portfolios. The experienced Ana Teresa Barreto leads the practice and has extensive experience in intellectual property law with a particular focus on patent and trade mark-related litigation. Senior associate Úrsula Aguilar is actively involved in cases across the practice and specialises in contentious trade mark issues and copyright matters.
Responsables de la pratique:
Ana Teresa Barreto
Autres avocats clés:
Úrsula Aguilar
Les références
‘The team at DLA Piper Peru is a team that lives up to its name, which is a guarantee of excellent service, state-of-the-art technological equipment and a focus on efficiency and transparency.’
‘Ana Teresa Barreto and Ursula Aguilar form an extraordinary team, providing services at the highest level.’
‘They are a very reliable and assertive team of professionals. They are very formal and reassuring.’
Principaux clients
indubasa s.a.
ecopacking clamshells s.a.
Pandora Jewelry
Fábrica de Cubiertos
Alphyn Biologics
Corporación Rico
Tawa Partners
Cial D&B Client Services Corp.
Establecimientos Inca
Principaux dossiers
Fernández-Dávila Abogados
At specialist boutique firm Fernández-Dávila Abogados, the IP group specialises in patents, trade marks, domain names and copyrights prosecution and litigation, particularly for clients in the pharmaceuticals sector. The practice is jointly led by partners: Carlos Fernández-Dávila Winkler and Ivette Luque Cárdenas, who focus on patents and trade mark prosecution in the life sciences sector; senior associate Neunlyn Marín Díaz, who specialises in industrial designs and copyright; and associate María del Rosario Zúñiga, who has experience advising on contentious and non-contentious IP matters. Associate Julisa Quiliche Chávez handles IP matters related to the pharmaceuticals sector.
Responsables de la pratique:
Carlos Fernández-Dávila Winkler; Ivette Luque Cárdenas; Neunlyn Marín Díaz; María del Rosario Zúñiga Parodi
Autres avocats clés:
Julisa Quiliche Chávez
Les références
‘Fernandez Davila’s team stands out for its extensive knowledge of the patent system in Peru, especially in the health (medical devices) and pharma areas.’
‘Fernandez Davila’s team is characterised by their individualised service to each client’s needs, with an in-depth knowledge of the industry. They are always available and close, with constant follow-up on issues.’
‘Carlos Fernandez-Davila is a capable and experienced lawyer who provides excellent service and advice.’
Principaux clients
Pfizer
Novartis Pharma and Novartis AG
Boehringer Ingelheim
Merck & Co
Bayer
Viatris
Eli Lilly and Company
Eisai R&D Management
AstraZeneca Perú
Merck Sharp & Dohme llc
Bird & Bird
Diageo
Croplife Latin America
Corteva Agriscience
Laboratorio Ballerina
Productos Sancela del Perú and Productos Familia del Perú
Sanulac Nutrición Perú
IFF Perú
Opella Healthcare Peru
Moderna International
Haleon Perú
Glaxosmithkline Perú
Principaux dossiers
Hernández & Cía
The IP team at Hernández & Cía is adept at handling trade mark prosecution and litigation, copyright cases, licensing and publicity rights. Following the departure of former practice head Enrique Cavero in August 2024, the firm has restructured the department, hiring principal associate Giancarlo Baella (as a partner) from Payet, Rey, Cauvi, Pérez Abogados the same month; his broad practice takes in competition, commercial and administrative law, as well as IP. Baella is supported by senior associate Carlos Holguín, who has extensive experience in copyright and patent matters (particularly those related to the education and mining sectors); and intermediate associate Adriana Garces (competition, IP and regulatory matters), a September 2024 arrival from Bullard Falla Ezcurra Abogados.
Responsables de la pratique:
Giancarlo Baella
Autres avocats clés:
Carlos Holguín
Les références
‘The team is distinguished by their in-depth knowledge of intellectual property issues. They offer strategic solutions tailored to the company’s needs and understand the way we work.’
‘Compared to other firms, the Hernández & Cía. team stands out notably in the way they treat their clients. Their way of providing information and training us on relevant issues is accessible, even to non-lawyers.’
‘Carlos Holguín is a senior associate in the area and stands out for his combination of technical knowledge, strategic focus and understanding of the business environment.’
Principaux clients
Class Complements (Crepier)
AgenciaPeru Producciones (Willax Television)
Procter & Gamble
Consorcio Futbol Peru
Distribuidora Puma NPeru LNG NSBA Telecommunications
Superdeporte Plus Peru
Polinplast NMG Conceptos – Enfokate NGlencore Peru
Eriez Flotation Division Peru NConsultoría y Asesoría Financiera – CONAFIN
Universidad Tecnológica del Perú YInterseguro NSPJ Peru
Marcobre NIPAE (Instituto Peruano de Administración de Empresas)
Principaux dossiers
- Assisting Superdeporte (Marathon), a company in sports equipment, in addressing a trade mark dispute.
- Represent M.G. Conceptos in a $1.6m lawsuit involving the Coca-Cola Company for copyright infringement in the unauthorised use of a proprietary photo booth design.
Fernandez & Vargas Abogados
Praised for their ‘clear, practical and timely advice’, Fernandez & Vargas Abogados offers intellectual property services encompassing copyrights, anticounterfeiting and trade mark prosecution, both nationally and internationally. The team is led by founding partner María Luz Vargas, whose professional trajectory spans over 15 years’ experience, in which she has been a go-to choice for an array of national and international clients for their IP needs. Another key contact is Luis Gonzalo Ramírez, who also leads the IP area; his areas of expertise include copyright, industrial property, consumer protection, advertising and unfair competition.
Responsables de la pratique:
María Luz Vargas
Les références
‘The team of lawyers of Estudio Fernández & Vargas Abogados has a vast knowledge of intellectual property issues, as well as good relations with other law firms and agents working with them at an international level, which is advantageous to centralise the handling of trade marks in several countries.’
‘The biggest differential of this firm’s lawyers is their strategic approach and their commitment to the comprehensive protection of our brands. They not only react to potential conflicts, but act proactively, anticipating risks and providing agile and effective solutions.’
‘The firm stands out for its exceptional responsiveness and problem-solving capabilities. Their ability to provide clear, practical and timely advice ensures that clients receive efficient legal solutions without unnecessary delays.’
Principaux clients
The Coca-Cola Company
Corporacion Inca Kola Peru
Princess Yachts
Costa
Uhtco Corporation
Jacuzzi
Puratos
Gibson Brands
Marshall Amplification
Asociacion Museo de Arte de Lima – Mali
Organización Terpel
Verdum Peru
Estudio Zeen
Crosland Servicios Administrativos
Promotores Electricos
The Superfood Company
Nutricion Digital
Daniel Gianoni
Alina Canziani
Principaux dossiers
- Defended Coca-Cola against dilution due to several trade mark applications filed by third parties from business sectors different from the beverages sector.
- Defended Inca Kola Peru against trade mark applications that include Inca-related graphical elements that would resemble to those found in labels of INCA KOLA products.
- Assisted Verdum Peru with the expansion of its trade mark portfolio in the United States and Asian regions.
MCG Law Firm
Praised by clients for its team of ‘experienced professionals’ with a strong reputation in the industry, law boutique MCG Law Firm was formed in October 2022 by partners Jean-Carlo Costa and Ray Meloni, with Dafne Ramos joining in March 2023. Serving a range of local and international clients, the team is well-equipped to assist clients on matters encompassing patents, copyright, anti-counterfeiting, unfair competition and related litigation, among other pertinent IP matters.
Responsables de la pratique:
Jean-Carlo Costa; Ray Meloni; Dafne Ramos
Les références
‘The MCG LAW FIRM team is highly respected in the industry, characterised by quick and effective solutions to client requirements. They are highly effective in achieving results, which stems from their extensive knowledge of the local market and institutions.’
‘Dafne Ramos is a lawyer with an excellent command of the subject matter, exceptional knowledge of the local system and a great aptitude for finding the most efficient solutions to the client’s needs.’
‘It is a team of professionals who offer excellent services in Peru. They all have great expertise in the field and an impeccable track record.’
Principaux clients
Anheuser-Busch InBev
Alicorp
Laive
Empresa Editora El Comercio
Consorcio Minero Horizonte
Wan Xin Group
Austral Group
Cerámicos Peruanos
IQMEH
Inversiones Jocema
Food Compliance International
Necomplus
Administradora Jockey Plaza Shopping Center
Principaux dossiers
- Undertook a series of investigations for Alicorp that resulted in the raiding of laboratories counterfeiting the client’s products.
- Defended Wan Xin Group against an administrative claim filed by Honda for the alleged unauthorised use of its industrial design; secured a favourable ruling in the first instance of the judicial court.
- Obtained precautionary measures to stop the import of beers with the Cuzqueña trade mark into Peru from Chile; case is pending resolution.
Valencia IP Lawyers
IP-specialist firm Valencia IP Lawyers advises a range of national and international clients on the full gamut of intellectual property matters, including registration and protection of trade marks, copyrights, patents, industrial designs, piracy, unfair competition, in addition to related litigation. The firm is headed by senior partner Juber Valencia, whose more than 50 years of experience allows him to expertly assist clients with litigation in administrative and judicial proceedings before the relevant authorities. At the associate level, Giovana Palacios is the go-to lawyer for patent and industrial design matters; she is also noted for her consultancy on unfair competition and regulatory issues, in addition to her advice on proceedings before INDECOPI. Associate Teresa Cabrera leads the firm’s trade mark practice, and receives plaudits for her management of contentious mandates (oppositions, nullities, cancellations) and administrative procedures before INDECOPI.
Responsables de la pratique:
Juber Valencia
Autres avocats clés:
Giovana Palacios; Teresa Cabrera
Principaux dossiers
- Advised AB Enzymes on an administrative proceeding before INDECOPI to reverse its decision to reject a divisional application filed by the client.
- Representing Advanced Drainage Systems in various patent and industrial design matters in Peru, including filing, prosecution and maintenance.
- Assisted the New Zealand Institute for Plant and Food Research in Peru with managing the formal surrender of plant variety rights for the RH11 variety.